3 times a day I search a database for relevant media leads and if there are any, I post them on my website and I post a link in the Etsy forums. There isn't a guarentee you'll be chosen to be featured, but it is definitely worth a shot! It takes two minutes of your time and the possible benefits are huge! Being featured in a media story could be the tipping point of your business and take it from a part time fun thing to do to a full time career! What do you have to lose?
Here is a video that gives you tips on responding to the queries that I post!
http://shankman.com/how-to-answer-a-haro-journalist-query/
Good luck!
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